It was with great excitement that our brand new social networking campaign was launched on April 30, 2025.
After several months of collaboration with an agency specializing in social marketing, the AQC is launching its campaign on social media.
The goal:
To inform the Quebec public about the profession of IBCLC lactation consultant and its role in improving the health of tomorrow's parents and babies.
Through an animation broadcast on Facebook and Instagram, this campaign aims to demystify the work of IBCLC lactation consultants and promote their expertise. Whether supporting breastfeeding, responding to family concerns or intervening in complex situations, these professionals play an essential role in the care pathway.
We invite you to follow, like and share our publications to help raise the profile of our profession. Together, let's help create a healthier future for Quebec families.
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